This time of year, a lot of companies will reach out to us in an effort to incorporate marketing into their strategy for the new year. Prior to forming a relationship or hiring a communications agency, work to define your needs.

Pull together your team for a quick brainstorm and map out the below:

What were the biggest marketing challenges we faced in 2016? This could be anything from creative, content generation and email marketing to media relations and more.

Read the full article at GRBJ.com.

FacebookTwitterPinterestGoogle +Stumbleupon