Change is inevitable; we have all heard it before – but many of us seldom do anything about it. I had the opportunity to hear Josh Linkner speak last week at the Small Business Association of Michigan (SBAM) Leadership Council Summit and it was a great reminder that business owners need to focus on reinvention to remain relevant.

Josh wrote the bestselling book, The Road to Reinvention which discusses how businesses fail to reinvent with disastrous results. I started 8THIRTYFOUR to introduce an alternative to the traditional agency model. We focus on deliverables, not hours. We strategize, then implement. We leverage all communication mediums to deliver integrated measured results. At the time, the concept was unique and hard for people to wrap their heads around, in fact it took years building relationships and delivering results before it paid off.

Imagine if your competitors had the same exact product as you and all of you delivered it the same way – how would you stand out? What makes you different?

If we, as business owners, don’t take a different approach and innovate, then how do you ensure your business will be there tomorrow or 3 years from now?

Josh used the example of Kmart and their Ship My Pants campaign. Kmart was struggling to stand out from competition and remain relevant when competing with the likes of Amazon and other online giants. The campaign did exactly what it was designed to do, create buzz. Kmart had a HUGE opportunity, to build on the momentum and improve the online user experience, customer service and more. They didn’t. Change was too hard and they held onto their antiquated retail model…and well the rest is history (no really – they are history).

Dedicate time and resources to big picture ideas and don’t be afraid to take a risk – it could pay off in dividends.

Perhaps one of the most harmful things we can do as business owners is dwell on the past. It is hard to look forward and not backwards when we are making strategic decisions about our companies, however it is absolutely necessary. You know the saying, hindsight is 20/20, well that is true and the only value is in what you learn to help you make better decisions in the present.

Moving on from a mistake or failure is a challenge all humans make and as a business owner we are not quick to forgive ourselves. Here are a few tips I have found helpful over the years:

1. Make the decision to move on. Consciously admit it happened and acknowledge there is nothing more you can do. Write down 2 to 3 things you learned from it and put those lessons into practice for the future of the company.
2. Process the mistake or failure. Before you can fully move on, you need to process the whole situation. I do this by grabbing a drink with another small business owner who can help me see the lesson in all of it and who also loves a great cocktail and real talk. Similar to personal hardships, you have to allow yourself time to mourn or you will never truly move on from it.
3. Take responsibility. Don’t blame others for what happened. At the end of the day, you are the business owner and the buck stops with you.
4. Stop looking back. Once you are through steps 1 through 3, it is time to put the lessons you learned into practice. No more dwelling on the past. If you continue to focus on the negative there is no room for the positive and it is already hard enough to be positive.
5. Forgive everyone. This sounds very ’emotional’ but the fact is, if you hold a grudge against another person or yourself then this situation/failure/mistake will haunt you for the rest of your life. Forgiveness is a way of tangibly letting something go. It’s also a way of empathizing with the other person, and trying to see things from their point of view. Empathy will set you apart.

Don’t let your business or yourself be defined by something that happened in the past. You are better than that.

I would never discourage anyone from starting their own business and going out on their own, but I do think it is important to have all the facts before making the leap. Becoming an entrepreneur is easy, succeeding as an entrepreneur is really, really hard.

Here are just a few things you can expect.

1. Work/life balance will never be achieved. As a business owner you are always on, you have to be as issues and opportunities will pop up at all ours of the day or night. A recent Small Biz Musings blog talks about the myth of work/life balance. It will be important to have a conversation with the significant other in your life to prepare them for your soon-to-be crazy schedule. You will need their support and understanding.
2. Your schedule is no longer your own. If a potential client wants to grab drinks at 6:00 p.m., then you will be grabbing drinks at 6:00 p.m. If they want to meet for a 7:00 a.m. meeting because it works best with their schedule…then you will meet them at that time. If you want to land a contract, you need to do whatever it takes. That won’t always be the case, but in the beginning you need to show up and crush it.
3. Cashflow will always freak you out. Your financials will always hang over your head, you will find that you go from sitting quite comfortably to ‘holy shit…we gotta make payroll.’ This does get better, but in the beginning you are investing everything and you’ll be lucky to see a return in the short term.
4. Small business owners are your new family. You are not alone, even though it will certainly feel like it. There are others that have done what you are about to do successfully and they have great advice to give you. There is no how-to manual for entrepreneurs, maybe I should write one…oh hell, I don’t have time for that.
5. Failure is your new norm. It’s ok, because you will learn from it, just don’t be so hard on yourself. How you deal with failure will impact your business’ future. There is such a stigma attached to failure, see it as an opportunity.

My last, perhaps most important piece of advice is to never stop learning. Read everything you can get your hands on and set aside quiet or thinking time for yourself first think in the morning or in the evening. Oh, and always have a bottle of your favorite spirits on hand. You never know when you are going to need it.

What would you add to this list?

“Leadership that is not deeply rooted in a foundation of truth is leadership destined to fail.” – Mike Myatt of Innovation Excellence.

As a leader, you are only as good as your word and how you live out that word. The most successful business leaders of our time have built their personal brand through honesty, making the right decisions and perhaps most importantly – admitting when they have it wrong. Success, in my opinion, is dependent on a leader’s moral compass.

A recent Forbes’ article had this to say about leadership, “True leaders don’t have the luxury of blaming others. Instead, they own every failure and work tirelessly to fix problems no matter the source.”

A good leader…

• is selfless.
• brings people together.
• owns failure.
• makes sacrifices.
• pursues the greater good, often at their own expense.

As we are inundated with news of the latest scandal caused by 45, it is imperative that we remember what a leader truly embodies.

My top blogs of 2017 were incredibly personal and a bit painful to write. I narrowed last year’s blogs down to the top 5. In each of these my passion and commitment to small business is evident, as is the sacrifice and growth that comes along to it. So, take a gander and if you would be so kind…let me know what you would like me to write on in 2018.

Why you should quit your job
I got a bit of blowback on this one, apparently I shouldn’t be encouraging people to quit their job (they hate) to do something they love. I started 8THIRTYFOUR when I was in my mid (okay late) 20s and my age played a major factor in the beginning. As we age we become more risk adverse and this was something I most definitely didn’t contemplate at the time. Your happiness is more important than your age, so make the leap, be happy.

It sure is lonely
I wrote this blog when I was dealing with employee issues and I was at my wits end. I was frustrated, felt abused, disrespected and hurt – the outpouring of support that resulted from this blog, seriously restored my faith in humanity. It was obvious I wasn’t the only one experiencing these feelings.

❤️

Motivation in loss
This blog still gets me choked up. Losing Murphy, was and is one of the hardest life moments I have had to overcome. He was with me during my divorce, bankruptcy, move, multiple jobs, the start of 8THIRTYFOUR and more. He was my constant companion and he loved me when it felt like no one else did. Finding the lesson in the loss was difficult, but this blog and the responses from it…made all the difference.

Dress to impress
Let’s be honest, we are all judged by our appearance and in the professional world you can’t afford to be lazy about it. I was inspired to write this after we passed a dress code policy at 8THIRTYFOUR. I want my employees to be comfortable but first impressions are everything. Adding some wardrobe staples to your closet will make all the difference…and stop using the excuse you can’t afford it – I showcase multiple affordable options.

How to give a memorable interview
For anyone entering the workforce or those that are looking for a refresher/tips, this blog hits all of the key points while also being wildly entertaining…ok, mildly entertaining. After our second or third intern interview, my managing director and myself looked at each other and said “what just happened?” How could simple etiquette not be applied to all human interaction, much less an interview?

I really, really, really want to get your feedback on the Small Biz Musings blog. As much as I entertain myself with my own writing…I hope it gives you some worthwhile information and tips.

Feel free to email me directly, kim@834design.com.

At the end of every year, people lose their minds and make a bunch of resolutions they are never going to keep. The definition of insanity is doing the same thing over and over and expecting different results – it’s time for a different approach.

What if we all learned from the prior year, took note of what was great, what wasn’t and what was a gigantic waste of time? Before you move fully into 2018, reflect on what was great about 2017. It is human nature to dwell on the negative, so we have to force ourselves to find/remember the positive.

If you don’t follow Tim Ferriss, do yourself a favor and do it now. Ferriss suggests doing the following in place of making resolutions.

1. Map out 2017’s pros and cons. For example, a pro for me was my trip to Ireland and a con was losing two of my dogs (sorry to be a bummer). If you take stock in what was great in the past year and what sucked, you will have a much clearer picture of what needs to change in 2018. And no, the answer isn’t less dogs…it is more dogs (obviously).
2. Go through your calendar week by week and take note of the people and activities that had a positive impact on you and the ones that didn’t. Who and what made you feel great? One of my biggest supporters is Sue Tellier of JetCo Solutions, whenever I need a swift kick in the ass, she is the one I call or text. I know for 2018 to be truly great, I need to make more time to connect with Sue and the other powerful women in my life. Something I want to cut back on is eating out, I did that a lot in 2017 and it was impossible to stay on a healthy diet.
3. Now that you have the positive and negatives mapped out by week, schedule out time with the activities and people that make your life better. Rid yourself of the B.S. and fill that time with the great stuff. Is it morning meditation versus a breakfast meeting? Is it hosting friends for dinner at your house versus going out? Whatever it is, get it on the calendar now. The longer you wait, the less likely you’ll stick to it.

Screw the resolutions, you won’t keep them anyways. Try this approach and let me know your thoughts.

How do you stay motivated when faced with overwhelming loss? Whether it is a death, personal failure, business failure or other; motivation can seem unattainable – especially when all you want to do is curl up in the fetal position and cry.

This past year, I lost two of my dogs and the pain felt insurmountable. There was an emptiness, crushing sadness…but I own a business and giving into the hurt wasn’t an option. I picked myself up and reminded myself of the following:

1. You have a purpose. Every day your employees, clients and vendors depend on you. Your business and role serve a very important purpose, remind yourself of this every day when you wake up. Take a deep breath and remember why you started your business.
2. Be open about the loss. When I lost Murphy, I wrote a blog about it and shared the pain with those close to me. Interestingly enough when I lost Apollo, I kept it to myself and preferred to suffer alone and I’m still dealing with the repercussions of that approach.
3. Be thankful for what you have. Reflect on the positive – your family, friends, business and for me, my other furkids. As human beings it is our natural reaction to give into the negative and get stuck there – remind yourself each day of the good things.
4. Plan a trip. Pack everyone up and go someplace. A change of environment will do wonders for you.
5. Be inspired by others. Pick up a book on some badass individual and gain perspective. I started reading What Happened by Hillary Clinton – talk about someone who had to overcome obstacle after obstacle.

There is no magic formula for overcoming loss and finding motivation in spite of it. Acknowledging it, allowing others to help and remembering the positive was key for me.

What are your thoughts?

I failed today in setting an example, in leading, in following our core values. I let frustration and stress get the better of me. Want to know the great thing about it? I have another chance to get it right. Tomorrow is a new day.

Owning and running a business is tough and you are going to screw up. Admitting the mess ups and then moving on is the only choice you have.

We are human and we are not perfect and I’m telling you right now, it’s ok. Moving forward means taking the right steps to get past it.

1. Admit your failure. Once you acknowledge it, you can move on.
2. Do better. If you know what you screwed up, don’t make the same mistake again. Get in the right head space and tell yourself tomorrow is another day and another chance to get it right.
3. Fake it. Slap a smile on your face and set an example.
4. Reflect. Take time in the evening to really truly reflect, ask yourself: “What could I have done differently?”
5. Give yourself a break. No one is perfect and owning a business is really hard. There is a loneliness that is impossible to explain and you are going to have bad days and hard days and really, really shitty days.

Be nice to yourself and strive to do better, that is all anyone can ask of you.

It is hard to fight perfection. We are taught that we should always pursue it, even if it isn’t attainable. Why is that? If it is a lesson in failure then ok, but most often it sets us up for low self-esteem, feelings of inadequacies and disappointment.

As a business owner, we feel that we have to do it all. Let me use myself as an example.

I stop home everyday to let the dogs out, when I am there I clean, throw laundry in, pick-up, vacuum and try to reorganize. When I get home in the evening, I try to make a healthy meal, walk the dogs, feed the dogs, give them their meds and then spend some quality time with them. I then open my computer and start tackling all the items I never got a chance to get to…this blog usually being at the bottom of the list. Did I also mention I lay out my clothes for the next day?

Do you see what is missing (besides breathing)?  You time. We don’t give ourselves time to rest, or to just think. The guilt overwhelms us, if we aren’t working then we see it as failure and that certainly doesn’t fit into our picture of perfection. We always put others first, way before ourselves.

Screw it.

1. Leave the house a disaster, that is what weekends are for.
2. Get to know EatStreet.com, you don’t need to cook and clean-up every night.
3. Accept that you will never get it all done. That to-do list is never ending and always will be – you are a business owner, your work is never done.
4. Breathe and read a book, watch Game of Thrones, drink some wine/beer/vodka; just do something frivolous. Every minute of your day doesn’t have to be productive.
5. Lean on a partner or friend. If you don’t voice your doubts and confide in someone, then it is going to eat you alive. Feel free to email me, kim@834design.com, I’m always willing to lend an ear.

The point is, give yourself a freaking break. No one is doing it all or has it all – so don’t play the perfection game.

I’m sure I have written on this before, but I don’t care. It’s my blog and I’ll write if I want to.

My firm of 10 years just moved into a new office space, launched a new logo and is undergoing a restructure as it relates to how we operate. It is scary as shit.

Is it like this with all business owners? You only see what you are doing wrong? You can’t seen your way through to the other side?

I carry this baggage around with me and it is exhausting. I’m working through it, I’m not an idiot – I know it isn’t healthy. If you are a business owner and happen to be one of the 33 people that subscribe, then listen up:

1. You are stronger than you think you are. Life keeps throwing curveballs and you adapt.
2. Failure is part of your story. Unfortunately, your stage is much bigger and you have an audience. Show them the grace in which you handle adversity. You got this.
3. You are not unique. There are others out there with your same issues, struggles and worries. Maybe this gives you little comfort, but it sure as hell makes me feel like I’m not alone.
4. Respect yourself. Be nice to you. It’s ok to have a bad day, but get your ass up and fix it the next day.

If you need more reassurance, you can bribe me with wine.